Sectors we build for
Wood for the spaces people use.
Seven sectors, one consortium. Whether it is a hotel lobby, a roll-out of two hundred store fixtures or a private-label kitchen line, the work is specified by you, made in Mexico and delivered by road — with White Lion managing the border.
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Sector
Commercial
Corporate interiors, lobbies and break areas — including appliance and pantry hardware matched to the wood panels around it, so the room reads as one material.
- Panel-ready appliance fronts
- Pantry walls
- Lobby millwork
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Sector
Store fixtures
Standard and custom fixtures in large volumes for retail roll-outs: wall units, gondolas, display tables and cash wraps, built identically for store after store.
- Wall systems
- Display tables
- Cash wraps
- Roll-out volumes
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Sector
Hospitality
Healthcare and lodging: guestroom furniture, reception desks, tables and millwork that hold up to daily use and still look crafted.
- Reception desks
- Guestroom casegoods
- Healthcare millwork
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Sector
Casework
Cabinets in solid wood, or veneer and laminate over substrate, for kitchens, offices, labs, classrooms and back-of-house.
- Solid wood
- Veneer over substrate
- Laminate over substrate
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Sector
Ornaments
Turned, carved and inlaid décor for homes and executive offices — bowls, vases, panels and gifts made in small or large runs.
- Turned pieces
- Carved panels
- Executive gifts
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Sector
Restaurants
Furniture, seating, back bars and design elements that set the room — from a single flagship to a chain of locations.
- Tables & seating
- Back bars
- Feature walls
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Sector
Consumer products
Wood goods for brands to sell: cutting boards, boxes, frames, organisers and private-label lines, packaged retail-ready.
- Kitchenware
- Boxes & frames
- Private label
Architects & contractors
Leading or following.
Give us a full specification and we build to it exactly. Give us a design intent and our engineers develop the shop drawings, propose species and finishes, and submit samples for approval. Either way, the goal is the same: your project, delivered as drawn.
- Shop drawings per component, for approval
- Finish and species samples before production
- Phased deliveries to match your site schedule
- Crating and labelling by room, floor or store
I landed a big contractor project my shop couldn’t fully supply. Smidr Jarl manufactured the woodwork on time and at a cost that let me earn on the project and stay competitive.
Why Mexico, for projects
Closer to site.
Projects punish long supply chains. A punch-list item or a late change is a truck away, not a container away — and your team can visit the shop between site meetings.
- USMCA
Minimal or zero tariffs
Wood products that qualify under the United States–Mexico–Canada Agreement can cross with minimal or zero duty. We help you document origin before the first quote, so the tariff line is a known number.
- Distance
Days by truck, not weeks by sea
Furniture, flooring and millwork leave the shop on a trailer and reach US and Canadian docks by road. No port congestion, no container roll-overs.
- Inventory
Smaller safety stock
Shorter, steadier lead times mean faster reorders. Carry less stock in the warehouse and react to what is actually selling.
- Time zone
Working hours that overlap
Central and Mountain time line up with most of Mexico, so a question about a finish sample gets answered the same afternoon.
- Visits
Walk the shop floor
A short flight puts your team at the bench for first-article reviews, finish approvals and audits. White Lion runs factory audits and inspections on your behalf.
- Border
White Lion handles the crossing
Customs brokerage, border crossing, container supervision, 3PL and merchandise insurance are handled by White Lion Procurement, so your team never touches a pedimento.
Share your specs. We’ll quote the run, shop to dock.
Send drawings, a reference photo or a rough idea. We reply with questions, species and finish advice, and a plan for making it in Mexico.